Poster Research 1

            In this poster depicting the film flawless ( 2007 ) it shows that the background is black which adds a sense of suspicion especially when grouped with the rest of the poster. This is seen in the pictures of the two actors pictures. There facial expression in the pictures show the serious nature of the film as it is a crime drama.

            In terms of the images of the actors they have been merged with the background to blend the brightness of the images into the background this also has the effect of adding mystery to the characters as they are seen to be in a shadow partly. The image of the actors shows me that the lighting used when the photograph was taken would have been placed in the direction that the actors are looking however the glaze effect on there eyes suggests to me that the images would have been tweaked with photo editing software.

            The text that is on the poster is an easily readable font adding to the impact of the poster as the poster is not clustered with to many things that may distract the audiences attention and perhaps give them to much information in a relatively small space. The two texts of the title, Flawless and the actors names above the image of them, are the same font. This again reduces the amount of confusion on the poster as the title and actors are easily linked together. The titles and names are also related to the main image on the poster as they are the same colour as the diamond and vault. The text being coloured in a diamond style also supports the fact that the poster is about a crime drama as diamonds being a precious stone are related to the world of crime. The picture of the vault also supports this view as vaults are often used in different films as a storage for money that will be stolen later in the film often they make up large parts of a crime drama film.

            In the centre just below the images of the actors there is a small section of text which is small to attract the audience attention to that part of the page and also will attract the view for a larger period of time as it is a smaller section it is more difficult to read. It acts as a mysterious part of the page as it is used as a quote that will attract the audience as it relates to the film.